(Stock Image on Wix Platform)
When you start to do social media management for yourself or for someone else, I always recommend not choosing all of them (unless you are doing like 100 Million a year). I would choose the top 5 on this list that fits to your niche and demographic.
Some business really benefit from specific platforms, and some don't need more than just one. It is up to you.
Here is a list of top ten and some honorable mentions we also chose to include, solely based off downloads in 2022. This list was found on SEM Rush Site.
1. Facebook 2.9 billion
2. YouTube 2.56 billion
3. WhatsApp 2 billion*
4. Instagram 1.47 billion
5. WeChat 1.26 billion
6. TikTok 1 billion
7. Facebook Messenger 988 million*
8. Douyin 600 million**
9. QQ 574 million
10. Weibo 573 million
...
Honorable Mentions
- Snapchat 557 million
- Pinterest 444 million
- witter 436 million
- Reddit 430 million*
- LinkedIn 310 million
- Quora 300 million*
- Viber 250 million
- Discord 150 million
- Twitch 140 million
- Stack Exchange 100 million